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Marketing & Growth

SEO

Search is the one channel where the customer arrives already wanting what you sell. Everything else interrupts people; search answers them.

No charge to our group benefits clients.

What it actually is

Being findable at the moment somebody is looking for what you do.

The technical work that lets search engines read your site properly, the on-page work that makes each page clearly about something, and the local work that gets you into the map results. Plus the honest part: an assessment of which terms you can realistically compete for, and which are not worth your time.

Best suited to: Employers who rely on being found locally, and anyone who has never had their site looked at technically.

What it includes

Inside SEO

Take the whole thing or the parts you are missing. Scope is agreed before anything starts.

01

Technical foundations

Crawlability, speed, mobile, canonical URLs, sitemaps and the errors that quietly suppress a site nobody has audited.

02

On-page work

Titles, descriptions, headings and internal linking, so each page is unambiguously about one thing and connected to the rest.

03

Local search

Google Business Profile, consistent business details across directories, and the location signals that decide who appears in the map pack.

04

Structured data

Schema markup so search engines understand what your business is, what you offer and where you operate — and can show it richly.

05

Content

Pages that answer the questions your customers actually type. Fewer pages, each genuinely useful, beats volume every time.

06

Measurement

Search Console set up and read properly, so you know which terms you are gaining on rather than guessing.

Straight answers

Questions employers actually ask us

No hedging. If the honest answer is “you do not need us for that,” that is the answer you will get.

Ask us something else

Longer than anyone selling it usually admits, and it varies enormously by how competitive your terms are and what state the site is in. Technical fixes can show up quickly; ranking for genuinely competitive terms is a matter of months, not weeks. Anyone promising you a timeline without looking at your site first is guessing.

No, and nobody can. Search engines do not sell ranking positions and do not disclose their weighting. What we can do is fix what is measurably wrong, target terms you can realistically win, and show you the movement.

Materially, yes. For a business serving a defined area, your Google Business Profile, consistent business details and location signals often matter more than anything on your website. It is also the fastest area to see change in.

Works with

What this is usually paired with

These five overlap on purpose. Doing one well tends to expose the next.

Remember why this exists

It comes free with your group benefits plan

We would rather help the companies we already look after grow than spend the same hours chasing new ones. There is no separate contract and no invoice.

No obligation

Tell us what your SEO looks like today.

We will give you an honest read on where it stands and what we would do first — whether or not your plan is with us yet.

Book a benefits review 431-996-1036

An advisor reads it and replies personally — it does not go to a call centre.